Vice President - Sales and Marketing
Kim Houston leads Newport Hospitality Group’s Sales and Marketing team. She oversees all aspects of the sales, marketing, branding, e-commerce and revenue management initiatives for NHG’s managed hotels.
Kim has over 20 years of hospitality industry experience, with broad-based sales and marketing expertise in multiple segments of the travel industry. Her hotel industry experience includes branded, independent, select-service, full-service, extended stay, conference, and new construction properties, both nationally and internationally.
Prior to joining NHG, Kim achieved tremendous success as National Director of Hampton Inn properties for a major hotel management company where she was responsible for generating over $60m in annual sales. She was asked to create the same success story with the Marriott, Best Western, Hyatt and independent properties within the portfolio, generating more than $100m in annual sales, and significant market share increases.
NHG considers sales and marketing to be critical to a property’s success. Houston will oversee market analysis, positioning, revenue strategy, yield and demographic analysis as well as the company’s internet marketing initiatives. To accomplish these tasks, Houston works directly with each property to develop a marketing strategy and oversee its successful execution.
NHG has been on the edge of the e-commerce trend since 1994 when we launched our first corporate web site and one of the first on-line booking engines in the industry. Since that time we have used the internet to market our properties. Kim will continue to remain on the forefront of e-commerce and insure that, as a marketing tool, it is best utilized for the specific needs of each property.
To learn more on how Kim and her dynamic team can
build image, awareness, market share and revenue for your hotel property,
email us or call 1.800.644.1032. |
Kim Houston